MARKETING title  HubSpot Marketing Hub

Attract and convert more leads with HubSpot’s all-in-one marketing software.

Marketing Hub

Why Marketing Hub?

Target the right audience, engage more website visitors and convert more customers with HubSpot marketing automation software. Create, run and optimise end-to-end inbound marketing campaigns at scale, all through one single, unified platform. Take the complexity out of marketing with HubSpot Marketing Hub.


Key features

Attract and engage prospects through social media campaigns, blogging and advertising. Convert more website visitors with personalised landing pages, optimised emails and marketing automation tools. Track ROI and ROAS with granular attribution reporting. Use Marketing Hub to leverage your first-party data for maximum impact.


Attract new customers

Attract and engage your audience with powerful marketing tools and features: 


Publish content your audience is looking for, and get discovered in search, social media, and beyond. Add calls-to-action that convert readers into customers.


Build your search authority and outrank competitors with tools that help you plan your content strategy and optimise your content as you type.

Ad tracking & management

Stop struggling to justify your ad spend. Manage Facebook, Instagram, LinkedIn, and Google ads right inside HubSpot, and track which ads are turning prospects into customers.


Social media management

Stop letting important interactions go unnoticed. Monitor and prioritise conversations, and publish to social networks with the same tool you use to create campaigns.


Enhance the impact of your content through the power of video. Host and manage files right inside HubSpot, and easily embed them in social media, web pages, and blog posts.

Live chat

Connect with and convert visitors in real time — when your product is top of mind. Use bots to qualify leads and scale your efforts so you can focus on the conversations that matter most.


Turn browsers into buyers

Create high-converting landing pages, automate your email marketing and track marketing campaign performance:

Landing page builder

Design and launch beautiful landing pages without help from developers or IT. Choose from mobile-optimised templates that are proven to convert, or build pages from the ground up.

Form builder

Easily build forms using a simple drag-and-drop editor. Add them to your website to convert anonymous visitors into leads that automatically flow into your CRM.

Marketing automation

Save time and scale your efforts with workflows. Nurture and score leads, personalise email at scale, automate cross-functional operations, manage data in bulk, and more.


Email marketing

Create mobile-optimised email campaigns that look professionally designed — all by yourself. Personalise content for each recipient, and run A/B tests to improve clickthrough rates.

Account-based marketing

Unite your marketing and sales teams with collaborative, intuitive ABM tools. Build deeper relationships, and turn your highest-value target accounts into customers.

Lead tracking & management

Get the full picture for every lead in a single, integrated database. Segment and nurture contacts based on any data you’ve collected, and automatically score leads for your sales team.


Measure, report and customise

Measure the effectiveness of your marketing campaigns and build easy-to-understand reports with the built-in analytics dashboard:

Marketing analytics

Make smarter, data-backed decisions with powerful custom reporting and built-in analytics. Tie your work to deals closed and contacts created with attribution reporting.

Custom objects

Enjoy the flexibility to store and customise any kind of data in HubSpot. Slice and dice custom object data into reports, and build dashboards to share insights with your team.


Connect HubSpot to Salesforce for a fast, reliable, bi-directional sync — no technical work required. Send lead intelligence to your sales team so they have better context to close deals.


Sales and marketing alignment

Easily integrate HubSpot Sales Hub, Marketing Hub and CMS Hub for an all-in-one platform designed to enable your growth. With two or more Hubs integrated, disparate data flows are automatically connected, providing an extraordinarily powerful single view of the entire sales journey of your customer.

Third Party integrations

Third-party integrations

There are more than 650 custom integrations in HubSpot’s App Marketplace — making it easy to connect HubSpot to critical business tools in just a few clicks. Compare and test different tools and see what works for you, explore the most installed apps and browse the Marketplace based on departmental needs and functions.

HubSpot vs Competitors

HubSpot vs competitors

Sales Hub has been built from the ground up as part of the HubSpot ecosystem, with the sole purpose to help businesses grow better. It has been designed to be extremely powerful and uniquely easy to use, which puts it head and shoulders above competitors who have tacked on features through acquisitions. 

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