Foundation -
Get the basics right, fast
For businesses that need a clear strategy and a strong platform for growth. Foundation delivers sharp positioning, smarter targeting and a focused marketing plan. You’ll gain clarity on where to spend time and money, plus a proven roadmap to start winning more of the right customers.
Elevate -
Build momentum & scale
For businesses looking to sharpen their marketing and scale with confidence. Elevate focuses on richer customer and market insight, smarter optimisation across channels and refining your brand presence. The result is a bigger pipeline, more conversions and the confidence that your marketing is working.
Ultimate -
Full acceleration, no gaps
For ambitious businesses that want a complete, joined-up growth engine. Ultimate combines brand, marketing and sales support into one programme - from strategy and creative to lead generation and conversion. You’ll have everything in place to drive consistent growth and build long-term market advantage.
Bolt-ons -
Extra firepower when you need
Sometimes growth isn’t about doing more - it’s about plugging key gaps and doing the right things well. That’s why we offer bolt-ons including : fractional marketing and sales leadership, team training, AI-powered services, collateral support and even recruitment to build your in-house capability. Perfect if you want expertise on tap without the full-time overhead.
Want to compare strategies at a glance?
Our handy table below details what's included:
| Focus area |
Foundation - |
Elevate - |
Ultimate - |
|---|---|---|---|
|
Strategy & insight |
Clear objectives, performance analysis, core audience profiling | Deeper customer interviews, competitor review, market analysis | Full insight suite plus advanced targeting and account-based strategies |
|
Brand & creative |
Brand proposition & messaging, campaign creative, content planning | Refined brand presence, visual branding, customer experience mapping | End-to-end creative with sales enablement collateral |
|
Channels & execution |
Media targeting, marketing plan, CRM & automation | Social optimisation, SEO, CRO/UX, third-party opportunities | Multi-channel execution plus ABM and LinkedIn outreach |
|
Sales integration |
-- | -- | Sales mapping and sales enablement tools integrated with marketing |
AI Services - Smarter Growth, Less Resource Strain
AI isn’t about replacing your team, it’s about giving them the capability to do more with less. At Cognition, we integrate AI tools into your marketing and sales strategy to deliver faster results, sharper insights, and leaner operations.
WhatsApp Conversion & Commerce AI
Turn conversations into conversions. From customer enquiries to purchases, AI helps you engage and transact directly in WhatsApp.AI-Powered Outbound & Lead Generation
Smarter targeting, personalised outreach, and automated prospecting, ensuring your pipeline grows without draining your sales team.Virtual
Support
Agents
Always-on support without extra headcount. Virtual agents handle FAQs, pre-qualify leads, and keep customers engaged 24/7.
AI Customer Support Agents
Scale your service function instantly. AI agents resolve common queries, triage tickets, and free your team to focus on higher-value interactions.AI Video Generation
Create engaging, personalised video content at speed and scale, perfect for outreach, onboarding, or customer education.The 12 Stages
of SME Growth
Science-Backed Marketing Strategies for Growth Hungry SMEs
This practical guide was created for SMEs struggling with developing a cohesive marketing strategy that’s targeted toward accelerating
sustainable business growth.
Don’t fall into the common pitfalls and failures of so many SMEs - it’s time for change and 2026 is the year for growth. Download your copy below.
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Still Got Questions?
We've pulled together some of the most frequently asked questions to help you out:
How will Accelerate help me generate more leads, sales, or customer retention?
We design every campaign with a clear commercial outcome in mind. From demand generation to customer retention, our focus is on the activities that will directly improve your pipeline, accelerate sales, and strengthen loyalty and advocacy.
What kind of KPIs or benchmarks can I expect in the first 3–12 months?
Based on your commercial objectives, we set clear, measurable KPIs from the start; covering lead quality, conversion rates, pipeline value, and ROI. You’ll see progress quickly, with transparent reporting so you know exactly what’s working.
How do you get to know my market, audience, and competitors before building a strategy?
We combine data, research, and psychology-led insights to map your market and understand what motivates your customers. This ensures every project and campaign resonates, cuts through, and performs.
How quickly will I see results with Cognition Accelerate?
All of our strategies are built around quick wins because speed and agility matter. Whether it’s launching a campaign, implementing a CRM strategy, or delivering sales training, we focus on the activities that drive the biggest impact on your bottom line while demanding the least from your internal team.
How does Cognition use AI in Accelerate?
We integrate AI to speed up research, content production, campaign optimisation, and reporting. This means you get insights and results faster, while reducing the strain on your internal team. AI doesn’t replace our experts; it enhances their impact.
Can your services scale up or down if my budget or priorities change?
Yes. Accelerate is modular, so you can flex activity up or down without losing momentum. We adapt to your business needs, not the other way around.
How often will I get reports, and what will they include?
You’ll receive regular, easy-to-digest reports focused on what matters to your business; leads, conversions, and ROI, not vanity metrics. This way, you always have a clear view of performance.
What happens if campaigns don’t deliver the expected results?
We monitor performance in real time and pivot quickly if something underperforms. Our approach is agile and proactive, so your investment is protected, and momentum is never lost.