Science-Backed
Marketing Strategies
for Growth-Hungry SMEs

COG ACCELERATE WHITE (2)

Ready to Accelerate your marketing (and growth)?

Accelerate is Cognition’s new marketing strategy service exclusively for SMEs. 

Each of our strategy packages is designed to deliver rapid growth by leveraging the science of psychology. 

Implementing an Accelerate strategy will result in a significantly higher likelihood of achieving your commercial objectives. 

Whether your business struggles with brand awareness or lead generation, attracting talent or converting sales, Accelerate is the solution you need. 

To learn more about how an Accelerate strategy could benefit your business, simply fill out the form or book a call at: +44 121 368 7521.

 

Group 717

Tired of marketing that never lives up to its promise?

Ready to put a stop to random acts of marketing?

Sick of “warm leads” that are just cold email addresses?

Bored of freelance blaggers on LinkedIn?

Cognition Accelerate™ is designed exclusively for small businesses, SMEs, and start-ups who demand more from marketing.

No more wasteful tactics and vanity metrics. No more meaningless reporting that can’t stand up to scrutiny. No more buzzword bingo. 

Instead, we focus on what really matters: smarter marketing strategies that drive growth.

 

8 Benefits of Accelerate Marketing Strategies 

With our proven strategy packages,
you’ll go to market with  👉

 

1. A credible
brand

Built on solid science and psychology, not the random opinions of designers.

2. The right channels
and tactics

No more guesswork and burning budget on ads that look pretty, but do nothing.

3. Joined up sales
and marketing

The ability to properly nurture leads, from first enquiry to sales-ready prospect.

4. Proven ABM techniques

Get noticed by your ideal target customers and stay on their consideration list.

5. De-risk sales
opportunities

Our proven, psychology-led techniques de-risk every sales opportunity.

6. The right
marketing talent

We help you invest in the right marketing skills. We’ll even run interviews for you.

7. Ongoing support
and advice

Strategy is never once and done. We help you continually evolve and refine your marketing.

8. Certainty
and simplicity

A clear, practical strategy which future-proofs your business for years to come.

Our strategy packages

We offer three strategy packages for small businesses:
Foundation, Elevate, and Ultimate. 

Want something different? We can easily create a tailored strategy to suit your needs -
simply get in touch below.

Foundation
Elevate
Ultimate
Objectives setting
Audience research and profiling
Brand proposition and messaging
Campaign creative
Content planning
Media targeting
Channels and tactics plan
CRM and automation
Competitor review
Social media optimisation
Keywords and SEO
CRO and UX planning
CX mapping
Customer and market analysis
Visual branding
Third party opportunities
ABM and outreach sequences
Sales mapping
LinkedIn outreach training
Bolt-ons:
  • Sales Training
  • Sales Collateral Support
  • Social Training
  • Marketing Team Recruitment
  • Fractional Marketing Director
  • HubSpot Portal Audit and Support
  • Employer Branding
  • Company Values
  • Cultural Change
  • Leadership
Foundation
Elevate
Ultimate
Objectives setting
Audience research and profiling
Brand proposition and messaging
Campaign creative
Content planning
Media targeting
Channels and tactics plan
CRM and automation
Competitor review
Social media optimisation
Keywords and SEO
CRO and UX planning
CX mapping
Customer and market analysis
Visual branding
Third party opportunities
ABM and outreach sequences
Sales mapping
LinkedIn outreach training
Bolt-ons:
  • Sales Training
  • Sales Collateral Support
  • Social Training
  • Marketing Team Recruitment
  • Fractional Marketing Director
  • HubSpot Portal Audit and Support
  • Employer Branding
  • Company Values
  • Cultural Change
  • Leadership

Cognition built a coherent marketing strategy that aligned with our goals and a clear path to execution. We could have taken it to anyone to execute but given the quality of the work we had seen it was an easy decision to use them to deliver it.

Benjamin Collins - Managing Partner, Connex Partners
Our work

Our new brand made us realise just how much an uplift was needed and what was possible.

Jatin Ondhia - CEO and Founder, Shojin
Our work
67percent

You need an Accelerating marketing strategy to
drive growth

Over two-thirds of SMEs have no marketing plan at all, and those that do, don't get the growth they want.

(Source: Marketing Tech, 2024).

That means businesses are effectively marketing in the dark. Failing miserably with random tactics and a mighty disconnect between marketing and sales. Making the same mistakes again and again.

But once you have a credible strategy in place, every channel, tactic and message is aligned, supporting your business objectives and accelerating growth.

The question is not whether you need a marketing strategy, but who should create it.

As the only agency in the UK with expertise in psychology, and a 25-year history of growing small businesses, Cognition is the smart choice. 

Accelerate
in action

Don't just take our word for it, check out some Accelerate strategies in action.

Connex Partners

Blatchford

Shojin

Ready to accelerate your marketing (and growth)?

We offer three strategy packages for small businesses:
Foundation, Elevate, and Ultimate. 

Want something different? We can easily create a tailored strategy to suit your needs - simply start a conversation below.

Foundation

- Objectives setting
- Performance analysis
- Audience research and profiling
- Brand proposition and messaging
- Campaign creative
- Content planning
- Media targeting
- Marketing plan
- CRM and automation

Elevate

- Objectives setting
- Performance analysis
- Audience research and profiling
- Brand proposition and messaging
- Campaign creative
- Content planning
- Media targeting
- Marketing plan
- CRM and automation
- Competitor review
- Social media optimisation
- Keyword and SEO
- CRO and UX planning

Ultimate

- Objectives setting
- Performance analysis
- Audience research and profiling
- Brand proposition and messaging
- Campaign creative
- Content planning
- Media targeting
- Marketing plan
- CRM and automation
- Competitor review
- Social media optimisation
- Keyword and SEO
- CRO and UX planning
- CX mapping
- Customer and market analysis
- Visual branding
- Third party opportunities
- ABM and outreach sequences
- Sales mapping
- LinkedIn outreach training

Let’s start the conversation

Intrigued by the Accelerate approach?
Submit the form to start the conversation.

Alternatively, you can book a meeting with a member of the Cognition team below:

Give us a call on+44 121 368 7521