Cognition Blog
PPC Insights and Tips for 2022 - From an ex-Google Specialist
by Simon Wells on December 29, 2021
Google first launched their PPC service in 2002, and a lot has changed since. The platform's evolution has not slowed, and 2022 can expect to see changes in PPC trends...
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5 min read
10 PPC trends you can’t ignore in 2021
by Simon Wells on December 1, 2020
PPC is as fluent and dynamic as it ever has been. The best practices from a couple of years ago may not be the best practices today as the industry evolves to get better...
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4 min read