HubSpot sales training
Train your sales teams and sales leaders to maximise their potential. This training is tailored to your business and includes day-to-day functions, processes, and best practices to ensure sales teams are offering a continued and frictionless experience for their prospects and customers.
Starts with a half-day session dedicated to Sales Hub users actively using the CRM. Learn about the full Sales Hub features on offer, sales automation, and how to use, manage, and report on key measures. Start to use the productivity tools available, and how best to conduct contacts and company management in the CRM. Dashboards and reporting are critical to fully measure overall sales performance against KPIs. Learn best practice from a sales perspective.
HubSpot marketing training
Train your marketing teams to create, manage, and optimise marketing campaigns within HubSpot. Understand the full potential of HubSpot’s Marketing Hub and just how you can leverage some of the key features after minimal training. Get expert advice and start gaining quick wins from day one.
Starts with a half-day session dedicated to Marketing Hub users looking to run future campaigns, actively promote communications, and create automated workflows to nurture prospects wherever they are in the buyer’s journey. This is followed with a session on how to create reports and dashboards to analyse metrics and performance for continual marketing improvement.
HubSpot customer service training
Train your customer service team to deliver personalised advice quickly and effectively with HubSpot Customer Service Software. Teach them how to analyse and leverage customer data to build relationships, solve problems and provide long-term value to their accounts. Help team leads and managers to scale their support with automation and self-service options.
Starts with a half-day session for Service Hub users on how to implement and execute an inbound service strategy.
HubSpot management training
Train your core management team and departmental heads how to analyse data, create reports and make the most of the HubSpot platform. Show them how to build dashboards and how to monitor business performance. Make them aware of the possibilities available.
Starts with a half-day session dedicated to Management Hub users, giving a high-level overview and actionable steps on how to empower team members to get the most from the platform.
Free HubSpot resources
HubSpot has a wealth of resources available to its customers and a vast amount of content readily available to the general public. Blogs, guides, webinars, pillar pages full of HubSpot insights are at your fingertips. Cognition also provides plenty of free HubSpot and marketing-related content through our blog and guides section.
HubSpot courses and certifications
Take your professional skills to the next level with free, online training from HubSpot Academy. From quick, practical courses to comprehensive certifications, learn everything you need to know about the most sought-after business skills.
Over 200,000+ professionals have already advanced their skills with the HubSpot Academy.
Learn from Cognition
Cognition training is at the forefront in helping mid-market businesses and global corporations, rationalise their marketing strategies.
Based on our industry-leading blend of marketing, psychology and technology, our courses and workshops have been held in the UK, Latin America, Europe, Russia and Asia with one core aim: to foster effective digital thinking and the many commercial benefits it delivers.
Cognition were engaged to restructure Wall Street English's global marketing strategy and roll this out using HubSpot, their chosen CRM, marketing and sales platform to multiple territories. All territories required HubSpot onboarding and set up. Also, bespoke training on the HubSpot CRM, Marketing Hub and Sales Hub.
Following a series of in depth discovery sessions with the senior team at Shojin – Cognition revised the messaging and branding for Shojin’s business. Using its team’s extensive background in psychology, Cognition simplified Shojin’s overall proposition and redesigned the website – paring elements of overcomplicated pages back and applying consistent branding throughout.
Before working with Cognition, Lifelink Global had spent 3-4 years looking for a marketing partner that could fully understand its requirements as a non-profit. They were desperately in need of an agency that could not only help them communicate with certainty, clarity and passion, but also help them locate the people who would be most receptive to their message – a message that is not always popular in this day and age.
As Galebreaker continues to expand its operations across the world, it needs a revised proposition and messaging that both reflects its varied offerings yet is simple enough to understand for a wide range of audiences. As well as reaching new audiences using digital marketing, it also wants to be able to track customer journeys through its sales funnel.
Get full visibility on sales pipeline data, detailed reports on sales activity, reports on productivity and individual performance, as well real-time deal tracking to make sure you hit your commercial targets.
Attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one powerful, easy-to-use platform.
Provide fast, personalised responses to customer questions and issues. Unify all customer service tools and data under one roof. Spend more time delighting, retaining and growing your customer base.