Smarter marketing with psychology

Turbocharge your marketing performance with the UK’s first psychology-led agency.

Most digital marketing strategies simply don't cut it anymore, delivering lacklustre leads and limited results. Today's brands need something extra to succeed: psychology.

Cognition is the only UK agency to have our own Scientific Board composed of psychologists, behavioural scientists and neuroscientists. When their expertise meets the talents of our marketers, the results are profound.

How we can help you: 

  • Smarter campaigns: We know every bias and nudge that delivers the marketing outcomes you want. 

  • Deeper audience insights: It’s time to truly understand the minds of your customers.

  • Increase demand gen: The gated lead generation era is over. We cultivate the long-term demand you need.

  • Stronger content and messaging: No more time-consuming, underwhelming content. Create the value your customers need, when they need it.  
Intrigued by our approach? Complete the form to learn more. 

Book a free 20-minute consultation

 Complete the form for a free consultation on how we can apply psychology to your specific marketing challenges.


Case Study: British Triathlon 

Learn how we helped this national governing body grow its membership base. 

“Cognition  challenged our thinking  about people's motivations to exercise and drivers to start their triathlon journey. The outcome of the project was an overwhelming success, informing our membership and participation strategy, which increased sign ups and event attendance.”

Phil Holdsworth - Head of Marketing, British Triathlon



Our services span four areas - each driven by powerful psychology and guaranteed to deliver lasting ROI. 

& insight

Still relying on dated personas? We provide untapped insights into your audiences, using pioneering psychological techniques.

& planning

There’s thorough, and there’s Cognition thorough. Our strategists have decades of experience in building meticulous marketing plans.

& creative

Tired of subjective guesswork? Our creatives combine deep expertise with a rare understanding of behavioural science.

Internal communication

Today, employer branding is non-negotiable. We help you apply psychology to recruit and retain the best talent.

Transform your marketing with psychology.

Cognition built a coherent marketing strategy that aligned with our goals and a clear path to execution. We could have taken it to anyone to execute but given the quality of the work we had seen it was an easy decision to use them to deliver it.

Benjamin Collins - Managing Partner, Connex Partners
Our work

Cognition is helping us to drive a wholesale reappraisal of our approach to marketing, including implementing inbound marketing tactics across the global WSE network.

Ivan Croxford - Head of Marketing Programmes Development, Wall Street English
Our work

On the basis of effectiveness and good measurement now in place we can start to have some creative fun.

David Saunders - General Manager, Jaguar Land Rover
Our work

Download our marketing
psychology guide


4 Big Brand Challenges & How to Solve Them With Psychology

In this free guide, we explore: 

  • Messaging cut-through
  • Nurturing out-of-market prospects
  • Being data rich but insight poor 
  • Employer branding

We relate each challenge to a psychological principle and make practical recommendations on how you can apply these lessons.

Let’s start the conversation

Intrigued by our approach? Curious to know how Cognition can support your specific challenges? Submit the form to start the conversation. 


Alternatively, you can reach out to us at:

Birmingham: +44 121 368 7521
London: +44 20 4586 1470