Cognition Blog
Neuromarketing and Your Buyer's Mind
by Carl Senior on May 30, 2022
How do people make the decision to buy a product or service? What can an understanding of the human brain tell us about effective marketing? How can businesses use...
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5 min read
The Nominal Group Technique Explained
by Carl Senior on January 14, 2022
“The Nominal Group Technique is a fantastic way to gain clarity in your thinking and empower reticent team members to voice their often extremely valuable ideas and...
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2 min read
What can you learn from playing computer games?
by Carl Senior on October 23, 2020
In today's age of total social immersion and rolling lockdowns, how can you ensure that your company keeps on benefiting from electronic media? It is argued that with...
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6 min read