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Leadership Development

  • Psychology and Marketing
  • Content Strategy
  • Fractional CMO

Transforming managers into leaders with psychology. 

Developed by world-leading experts in organisational psychology, behavioural psychology, neuroscience and emerging AI technologies, our Leadership programmes are powerful, practical and effective.

We help you to:

  • Identify and develop emerging leaders.
  • Develop Senior Managers into C-Suite Executives.
  • Transform Company Executives into Group, Organisational and Portfolio Leaders.
  • Build Personal Leadership Brands. 
Leadership_Dev

Our Foundational and Bespoke Programmes utilise the latest psychological and behavioural science to change and enhance the mindset of managers and leaders. 

Cognition has the psychological expertise and commercial experience necessary to enable managers to become leaders and leaders to become visionary CEOs.



The psychologists and neuroscientists who sit on our Scientific Board have developed a gold standard, 3-step process, which mirrors the fundamentals of the Cognition Brain, which will develop flexible, visionary leaders:

  • Data System - Leadership Assessment and Analysis.
  • Story System - Building A Personal Leadership Brand.
  • Engagement System - Leadership Strategy.

 

Tilda
ISUZU
Global Data
Connex Partners
Jaguar and Land Rover
IM Group
Cisco
Blatchford
Engel and Volkers
MDU

Cognition has been fundamental in helping us define and understand our values and our culture. Their work was invaluable in supporting us on our journey and I can recommend them to any organisation looking to enhance their culture, attract the best talent and develop their people.

Claire Deakin - Head of HR, Tilda
View our
case studies

Cognition's use of psychology is both original and effective, especially for large organisations like Cisco….They grasped the brief and managed a complex web of internal stakeholders to deliver more than we expected.

Nikki Walker - Cisco
View our
case studies

After previously working with other consultancies, Cognition brought a clear understanding of psychology and behavioural science to our audience, and this proved much more successful in engaging our investors.

CMO - Wealth & Investment Management Company 
View our
case studies

Assessment
and Analysis

The Leadership Assessment and Analysis program was developed by the psychologists and neuroscientists who lead our Scientific Board.

It consists of five components which function as a coherent whole, giving a full profile of the leadership assets and deficits of each individual. 

  • Big 5 Personality Assessment

  • Bias/Heuristic Assessment

  • One-to-one Qualitative Research

  • NGT Focus Groups

  • Leadership Benchmarking

Building a Personal
Leadership Brand

On the basis of the output from the assessment and analysis (the Data System), we will build an employee brand for each leader.

From establishing credibility with stakeholders to projecting a clear image of their values, leaders must cultivate a personal brand to succeed. This process involves:

  • Identifying personal values

  • Ensuring congruence between values and behaviour

  •  Identifying key messages that define the individual employee brand

  • Articulating a personal brand story

  • Aligning the personal brand with the organisational brand

Leadership Strategy

The final phase of our programme will be to build a leadership strategy for each individual.

The core objectives will be to:

  • Apply learnings from past and current leadership programmes for the commercial benefit of the organisation.

  • Optimise organisational performance by identifying business opportunities across the company

  • Identify opportunities for cross-pollination between internal departments or business divisions

  • Develop a mentoring program to discover and develop new leaders.

  • Continue professional development under a structured program led by the Scientific Board.

     

Cognition 

Tilda | B Corp Certified Business

We helped Tilda to enhance their values and create a progressive internal culture.

Investment House in Saudi Arabia

Engaged UHNWIs and institutional investors in Saudi Arabia, the UAE and Kuwait.

Blatchford

We created a multi-channel campaign to promote their life-changing products.

JLR

Transformed their Christmas strategy leading to a 447% increase in return on ad spend.

Connex Partners

Creating a marketing strategy to enable them to achieve their commercial objectives.

Cisco

We helped Cisco to engage with a new audience across multiple EMEA territories.

More services

Our services are driven by powerful psychology and guaranteed to deliver lasting results.

Employer Brand
Strategy

Discover how to attract, retain and engage the best talent.

Read more

Audience
Insight

Unlock your customers’ decision strategies with psychology. 

Read more

Messaging
and Creative

Impactful brands are driven by psychology and creativity. 

Read more

Meet our specialists

Dr Peter Hughes

Psychologist

  • Dan Edwards

    Strategy Director

  • Olly Forrester

    Creative Director

  • Sophie Albert

    Marketing Director

  • Let’s start the conversation

    Intrigued by our approach? Curious to know how Cognition can support your specific challenges? Submit the form to start the conversation. 

    Alternatively, you can reach out to us at: 

    hello@cognitionagency.co.uk

    Birmingham: +44 121 368 7521
    London: +44 20 4586 1470

    Book a meeting

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