Digital Marketing

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The Cognition definition of digital marketing is pragmatic:

Digital Marketing is knowing how to create extraordinary brand experiences through the tactical use of digital technologies and channels.

While the definition is easy to understand, delivery is harder to achieve.

The proliferation of new technologies is taking pace at unprecedented speed. According to the 2018 Martech 5000, between 2011 and 2018 an extraordinary 6,829 marketing technologies had been developed with the number increasing by almost 30% in the past year alone.

Building effective digital strategies out of this level of complexity requires a blend of data-driven marketing, psychology and the ability to distil technological solutions into actionable tactics.

With Digital Thinking as the foundation of everything we do, our in-house digital marketing capabilities include:

Strategy and Consultancy
Cognition Academy
Website Design
UX and UI
Website Development
Paid Search (PPC)
Search Engine Optimisation (SEO)
Paid Social
Social Media
Content Creation and Management
Conversion Rate Optimisation (CRO)
CRM Software
Data and Analytics

We’ve been at the forefront of digital marketing for more than 20 years. Our methods are proven and accountable. To find out how we create successful digital strategies for SMEs and Corporates, locally, regionally and globally.

Download our free eGuide:

Digital Marketing

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